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Hurom H-AA Vertical Slow Juicer in Black

€449.00 Multi-Purpose Utility Knife Mini Chopping Board
Free Delivery to Ireland
Free Delivery to Ireland


Brand: Hurom
Colour: Black
Is this the right juicer for you?

Product Reviews

  • 5
    Hurom H-AA vertical

    Verry happy with this product. Easy to assemble, easy to clean, working perfectlly. Highly recommend.

    Posted by Konstantin Kukuskin on 10th Dec 2021
  • 5
    Hurom H-AA vertical

    This juicer was recommended to me and I must say that I am absolutely delighted with it. The juicing is perfect, it is quiet, the design is discrete and the cleaning is not as bad Ias I thought, since I put a compost bin directly under the pulp evacuation. Could not be happier!

    Posted by Dorothee Roberts on 2nd Sep 2021


The Hurom H-AA is the newest model in the Hurom range of juicers.  This new model far supersedes all the previous Hurom models in its innovative design and versatility.  The new design offers many more uses other than juicing with the previous models.  This includes the option to make nut butters, sorbets/ice creams, smoothies, tofu to name a few. 

Many Manufacturers have been launching new models that are on par with the 2nd Generation Elite model.  However, Hurom are the first to launch a model that exceeds the 2nd Generation model in functionality and extra features which is why are proud to introduce the new Alpha model to their range of juicers.


Key Features

  • Quiet, 43 RPM AC motor
  • Spinning brush and screen rotate at 17 RPM
  • Alpha juicing technology
  • Semi-transparent hopper design
  • GE Ultem juicing components
  • Included accessories: 1 Coarse Screen, 1 Homogenising Blank, 1 Pulp Collection Container, 1 Juice Collection Container & 1 Cleaning Brush
  • Easy to clean
  • Simple assembly
  • BPA free materials

Product Video

Improvements to the Hurom HH 11 2nd Generation Elite Model

The juicer has been designed to give a very sleek appearance with the smooth curves in the body of the juicer giving it a more contemporary look and a more compact design gradually becoming slimmer in the back to reduce the footprint.  The smooth curves on either side enable for easy handling when transporting the juicer.

Reduced Size of Juicer 

The reduction in the footprint of the juicer is especially useful in the current times when kitchens are small and compact.  However, this does not compromise the functioning of the juicer in anyway.  This is because, the motor is still of 150W power with a very quiet operation making the juicing experience much more pleasant than the predecessor models.

Redesigned Augur & Drum

The augur and drum have been re-designed to improve the efficiency of the juicer in terms of juice extraction and the operation of the juicer.  The augur comes with new double wings to give a superior double cut in comparison to the 2nd Generation model.  The redesigned drum has significantly reduced the pulp inside the chamber and improved the pulp ejection from the drum as the pulp ejection outlet has been increased.  This is an extremely important improvement to the previous 2nd Generation model.  The capacity of the chamber is 500ml which allows for sufficient mixing of juice inside the bowl prior to ejection into the juice collector bowl.

Reduction in speed of Spinning Brush

The speed at which the spinning brush rotates has been significantly reduced to 17RPM which prevents over-flowing and the build up of foam inside the juicer which tends to be a problem with most vertical juicers.  This reduction in the rotational speed of the spinning brush along with Hurom’s Slow Squeeze Technology (SST) allowing the augur to rotate at 43RPM efficiently mixes ingredients and retains all the essential enzymes, minerals, vitamins and minerals within the juice.

Semi-Transparent Hopper

The semi-transparent hopper allows for clear visibility of the ingredients being fed through the juicer as well as enabling you to see that the ingredients are being processed smoothly.  This feature also adds some excitement to juicing especially when juicing with children.

New Cooling Air Vent

Hurom have designed the cooling air vent at the back of the motor to help keep the motor cool and ensure safe operation whilst extracting juice.  This will inevitably improve the lifespan of the juicer as the air vent ensures that the motor does not overheat.

New Juice Cap

The new juice cap gives the juicer a more premium look and a more tight seal.  The new juice cap is a lot more robust than the juice cap for the 2nd Generation model reducing the risk of the cap breaking as easily as with the previous model.


New Ice Cream Attachment 

The H-AA model comes with a fine and coarse strainer as a standard and Hurom have introduced their new ice cream strainer with this model which gives the juicer many more extra functions in comparison to the previous 2nd Generation model.  The ice cream strainer gives you the additional option to make healthy desserts which enables you to maintain an all healthy lifestyle.


Our Conclusion

If you are looking for a slow cold pressed vertical masticating juicer then this has to be your choice.  We have trialled and tested this model side by side with the 2nd Generation model and this model gives a greater and more nutrient rich yield than the previous model.  The added functions to the juicer makes it a very useful healthy gadget for the kitchen and you will no doubt want to experiment with the extra screens that you get with the juicer.  Around a similar price range to the 2nd Generation model, it is definitely worth spending the extra to get the best model in the vertical range of juicers.

Technical Specifications

  • Colours: Silver chrome, red burgundy & jet black
  • Augur Speed: 43RPM
  • Spinning Brush Speed: 17RPM
  • Unboxed Weight: 4.8kg (Body: 3.46kg, Chamber: 1.34kg)
  • Dimensions: 180mm(W) x 223mm(L) x 407mm(H)
  • Motor Power: 150W
  • Warranty: 5 Years on functional parts & 10 years on Motor

*Please note this model does not come with the juice container lid, hopper lid, small cleaning brush and chamber rack (drying stand)